YDx is a youth & family market research and marketing agency. We have a strong representation in South Africa plus offices in Kenya and Nigeria; with a footprint across Africa. YDx has experience working within the developing market, including Africa, India, the Middle East & Russia.
An integrated approach and turn-key solution to understanding and reaching the youth and family market makes us Africa’s Leading Market Research and Marketing Youth AuthorityLearn More
We're not focused on delivering isolated project-work or chasing awards. When you work with YDx, you’re partnering with a visionary organisation that goes beyond your expectations to grow your marketing brand and create value for the youth.Learn More
I think the team did a really great job of executing a successful staff launch. The event was really good fun and achieved the aim of building brand ambassadors while educating staff about ilovelife. I thought the concepts were really strong and the team really took ownership of ensuring a successful project with very careful attention to detail.
YDx has worked closely with SABC Education for over 10 years. In our dealings with YDx they have always had a high level of professionalism and we have always enjoyed working with the team. The team at YDx is able to offer excellent service for a competitive rate, and is always willing to go the extra mile in meeting the tight budgets we have at the SABC.
YDx has partnered with Nedbank Retail Relationship Banking Division over the past 18+ months. We have developed a strong working relationship and refined our approach well, making YDx a key strategic partner to achieving our business objectives going forward.
Almost 600 000 people applied to one of the seven top universities in South Africa for the 2017 academic year, but there were only 54,400 first year places available. In al
Millennials are driving a new revolution in commerce which is changing the youth marketing game for organisations all around the world. They grew up in a world shaped by te
Throughout Africa, there has been a massive urbanisation movement, steering rural communities towards more economically active cities. Lagos in Nigeria for example is the 1